Account Quality
The quality rating, based on customer feedback over the past seven days, includes reasons like blocking your number or reporting issues.
Where to Find: Phone Numbers Tab in Meta WhatsApp Manager
Quality Rating Column shows:
Green: High quality
Yellow: Medium quality
Red: Low quality
Improving Your Rating
Hover over the rating for insights into block reasons.
Aim to maintain a high-quality rating to unlock more features.
Reasons for blocking include: No longer needed, Didn't sign up, Spam, Offensive messages, or No reason.
Notifications
You will receive updates via email and Meta Business Manager notifications for status changes or messaging limits updates.
Status Changes
Connected: Normal operation within messaging limits.
Flagged: Low quality; if not improved in 7 days, messaging limit decreases.
Restricted: Reach messaging limit; no outgoing messages for 24 hours, but responses to customer-initiated messages are allowed.
What to do when account quality is yellow or red?
It is suggested that you don't send any message for 7 days for quality to improve.
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